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July 28th, 2007

Polar Electro and adidas have formed a partnership that will introduce the world’s first completely integrated training system*. Called “adidas – Polar Co-operation”, it integrates Polar heart rate, speed and distance monitoring equipment into adidas apparel and footwear.

The integration simplifies use and increases comfort, allowing the products to become part of the athlete.

adidas-polar-project-fusion.jpg

Included in the project are the adiStar Fusion range of apparel (t-shirts, long sleeve shirts, bras, women’s tops), the adidas and adiStar Fusion shoe, Polar’s s3™ Stride Sensor, The Polar WearLink™ transmitter, and The Polar RS800™ Running Computer.

How does it work? Well, special fibres are bonded into the adidas tops and these work in conjunction with Polar’s WearLink™ technology. Thus eliminating the need for a separate chest strap to monitor heart rate. The used just snaps the tiny Polar WearLink™ connector onto the front of the shirt and off you go.

The data is sent to the Polar RS800™ wrist-mounted running computer, which displays and records all information in real time. Simply put, your shirt talks to your running computer.

The adiStar Fusion shoe has a strategically placed cavity in the midsole which can house the very light Polar s3™ Stride Sensor, making it easier to use, more comfortable and more consistently accurate than top-of-shoe systems.

Information like speed and distance, chronograph functions, along with heart rate, are also shown on the RS800™ in real time. And when the workout is over, all data can be downloaded onto a computer so workouts can be easily managed and analysed, meaning the whole system talks to you.

“The great thing about the system is that it’s so easy to use,” says Michael Birke, adidas Running Business Unit Manager. “By putting all the best equipment into one package, it’s made training simpler, more comfortable and more precise. The system is greater than the sum of it’s parts.”

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